History of the Championship: Georgia

December 4, 2021 is the date of the 30th SEC Championship Game, which may come as a surprise to some fans of the 89-year-old conference.

In 1992, with the addition of Arkansas and South Carolina, the SEC took advantage of an NCAA rule that allowed conferences with 12 members or more to organize into divisions and hold a championship game at the end of the regular season, thereby circumventing NCAA limits on the number of games a team could play in a season. The SEC became the first NCAA conference—in any division—to hold a football championship game.

The University of Georgia has been involved in eight SEC Championship Games, and while some have been ecstatic victories and some have been crushing defeats, they were all memorable in their own way.

Back in the game (for the first time)

On Nov. 16, 2002, at around 6 p.m. in Auburn, Alabama, Michael Johnson reached up and pulled UGA out of a 20-year drought.

Of course, neither he—nor anyone else—could know that at the time, but the energy that had built up over Mark Richt’s second season at UGA made believers out of many long-suffering Bulldog fans. With that heart-stopping, fourth-down connection against Auburn, the Bulldogs closed out their SEC slate with only one loss, good enough to finish first in the East and earn the Dawgs’ first-ever trip to the SEC Championship Game.

The situation in the SEC West was much murkier. Alabama finished with the best record, but they were forbidden from postseason play due to NCAA probation. Behind them was a three-way tie for second between LSU, Auburn and Arkansas. The Razorbacks had head-to-head wins over the others, so they became the West’s representative in Atlanta.

And representing the West was about all they did in that game. UGA came out guns-blazing, scoring 17 points before Arkansas even gained a yard of offense, and took a 23-0 lead into halftime.

One final UGA touchdown and an Arkansas field goal later, the game ended 30-3 Georgia. The dominant win would earn the Bulldogs a trip to the Sugar Bowl—a game they would win 26-13 over Florida State—and their first SEC championship in 20 years.

A dish best served cold

In the days before the 2005 SEC Championship Game, the narrative was “revenge.”

For UGA, this was a chance at payback for 2003, when the Nick Saban-led LSU Tigers beat the Dawgs twice in one season: by a respectable 7-point margin in the regular season, and by an embarrassing 21-point margin in the conference title game. The Bulldogs had enjoyed some small amount of vengeance in 2004, but the bitter taste of that 2003 SEC Championship Game remained.

For LSU, they could avenge that 45-16 beatdown in Athens from 2004. And getting revenge would be doubly important because, in 2005, LSU was breaking in first-year head coach Les Miles following Saban’s departure for the NFL. They needed to prove that their winning ways didn’t leave with him.

Both teams earned their spot in the title match. LSU claimed victory against Arizona State, Florida, Auburn and Alabama, none of which ranked lower than no. 16. Georgia had wins against ranked Boise State, Tennessee and Georgia Tech teams, but their losses to Florida and Auburn meant that LSU would be the favorite to win the conference.

But the Dawgs had D.J. Shockley, and LSU did not.

Shockley would be named the MVP of the game—and justifiably so—but this was a team effort. Two timely interceptions—one midway through the first quarter, another at the start of the fourth quarter that turned into a pick-6—shut down LSU drives, and a blocked punt in the second quarter gave UGA a short field that Shockley took advantage of.

By the final whistle, Georgia had its revenge: a 34-14 win and the Bulldogs’ second SEC title in 4 years.

Five yards from glory

The 2012 SEC Championship Game was a titanic struggle full of drama and laden with national championship implications, presaging today’s UGA-Alabama rivalry for reasons both wonderful and terrible.

A scoreless first quarter suggested this might be a defensive affair. But the game began in earnest with the first snap of the second quarter.

UGA flailed against Kirby Smart’s defense for the remainder of the half, and with two minutes left before halftime, Alabama running back Eddie Lacy broke away for a 41-yard touchdown run to even the score at 7. Georgia QB Aaron Murray was intercepted deep in Alabama territory on the next drive, and Bama was able to take the lead with a field goal as the half ended.

The third quarter, however, belonged to the Bulldogs. Todd Gurley scored 3 minutes into the second half, and roughly six minutes later, Alec Ogletree turned the Georgia Dome upside-down.

Georgia now led by 11, but Alabama answered with a T.J. Yeldon touchdown and two-point conversion just minutes later, and Eddie Lacy started the fourth quarter with a touchdown that gave Alabama the lead once again: 25-21.

Two minutes later, Gurley took it back.

UGA held this lead, 28-25, until 3:15 in the fourth, when Amari Cooper broke loose on what is likely an eerily familiar play for Georgia fans. The long touchdown gave Alabama a four-point edge with just minutes left in the game.

On the following Bulldog drive, Alabama stymied the Georgia offense and forced a punt with two minutes to go. The Dawgs’ defense returned the favor, keeping the Tide from moving the ball and using all their timeouts to preserve the clock. After receiving the subsequent Alabama punt, UGA had one last chance with about a minute left from their own 15.

Backed by the sound of Bulldog Nation’s gnashing teeth and murmured prayers, the Dawgs began their million-mile march to victory. Murray and his offense escaped catastrophe, soared through the air, raced for the sidelines, and stared in the face of certain doom all the way down to the Alabama 8-yard line.

After this last first down, Murray looks to the sidelines and motions for a spike, to stop the clock and give the offense time to regroup. But the offense races ahead of him, setting up for the next play. We can only assume the coaches saw something they liked in Alabama’s on-field personnel, or perhaps they thought they could catch the Tide off-guard.

Ten seconds. The ball is snapped.

Eight seconds. Murray throws to his right, where Chris Conley is running a 3-yard out route and Malcolm Mitchell is headed for the end zone. An Alabama defender leaps forward and his hand collides with the ball. It takes a dramatic vertical arc.

Seven seconds. Chris Conley turns to see a ball headed in his direction. His reaction reads as surprise. Somewhere in his thinking, he likely knows the clock is moving, that he is too far from the sideline, and that he is not in the endzone. But for his entire life he’s trained to be a receiver: someone who catches the ball. So, with a ball heading his way, five yards from winning a conference championship, he does what he has trained to do.

Six seconds. Conley hits the ground, two yards from the sideline, five yards from the goal line. The clock keeps moving.

Three seconds. Conley climbs to one knee. Everything is moving too fast.

Five weeks from now, Alabama will go to Miami and destroy the Fighting Irish. They will easily claim Nick Saban’s third national championship at Alabama. And every Georgia fan watching will know, deeply and without reservation, that had the Dawgs been there, they would’ve done the same.

But right now, there are three seconds left. Not enough time to win, but more than enough time to think about how close you were.

Georgia fans would spend five years in those final seconds. The 2013-2015 seasons would be marked by an inability to win “the big game” and return UGA to championship contention, and those years would become the conclusion of the Mark Richt era. It was not the ending fans would’ve wanted for the coach who pulled them out of the morass and into national prominence, but it did lead to the hiring of another coach—ironically, one who was partially responsible for 2012’s tragic finish—who would lift the Dawgs to new heights.

As time has passed, the pain of 2012 has dulled and the vast majority of Bulldog Nation is able to appreciate the full scope of Richt’s tenure, all its triumphs and tragedies. Of course, it doesn’t hurt that we’ve been able to make some new, better memories in the championship game.

This Saturday, Georgia will face a familiar foe for the Dawgs’ ninth SEC Championship Game. Our history with the Tide is what it is, but more than anything, it is just that: history.

On December 4, 2021, a Bulldog team that is undefeated in SEC play for the first time in 39 years, 12-0 for the first time since 1980 and boasting one of the best defenses in school history will take the field in Mercedes-Benz Stadium for their first-ever game against an Alabama team that went to the wire against Florida, Arkansas and Auburn.

It’s time to write some history.

The Jerry Tanner Show – Week 12, 2021: Georgia Tech

UGA is 8-2 against Tech since 2010. 16-4 since 2000. 23-7 since 1990. 30-10 since 1980. Should I keep going? I could definitely keep going.

Hairy Dawg has a special Thanksgiving message for supporters of UGA! See what Hairy’s cooking up at alumni.uga.edu/thanksgiving.

Jerry Tanner is everyone you’ve ever met at a UGA tailgate, everyone who’s ever talked about Georgia football by your cubicle, and every message board poster who claims to have a cousin who cut Vince Dooley’s grass. He’s a UGA alumnus, he’s a college football fanatic with a Twitter addiction, and he’s definitely a real person and not a character played by Clarke Schwabe.

How to watch the 2021 SEC Championship: Georgia vs. Alabama

On Saturday, Dec. 4, all eyes will be on Georgia and Alabama as they tee it up in Atlanta’s Mercedes-Benz Stadium for the 2021 Southeastern Conference Championship Game.

This will be the first time that the Bulldog Nation and the Crimson Tide have met in the SEC title game since the 2018 Championship, when the Alabama won 35-28. This time, Georgia enters the arena with a No. 1 ranking that it’s held for more than a month. Alabama enters at No. 3.

As the 4 p.m. EST kickoff approaches, make sure you know how you’re watching the game, Dawg fans.

If you’re watching on TV:

Tune into CBS to watch the game. If your cable or satellite package includes the SEC Network, you can find the championship there, too. Use the SEC’s channel finder to determine availability.

If you’re streaming:

Stream on CBSSports.com or on the CBS Sports App.

If you’re listening:

You can listen online with the SEC Sports online audio player, with georgiadogs.com or with The Varsity Network’s app.

Attend an official UGA game-watching party

No matter where you are, Bulldogs never bark alone. Find an alumni game-watching party and share the fun on social media using #AlwaysADawg.

 

The Jerry Tanner Show – Week 11, 2021: Charleston Southern

Charleston Southern is 4-5 heading into a game with an historic UGA team. So, I hope everybody just has a fun time exercising outside.

The 2022 Bulldog 100 is here! Find out who made the list of the 100 fastest growing Bulldog-owned or -operated businesses at alumni.uga.edu/b100.

Jerry Tanner is everyone you’ve ever met at a UGA tailgate, everyone who’s ever talked about Georgia football by your cubicle, and every message board poster who claims to have a cousin who cut Vince Dooley’s grass. He’s a UGA alumnus, he’s a college football fanatic with a Twitter addiction, and he’s definitely a real person and not a character played by Clarke Schwabe.

UGA Alumni Association reveals 2022 Bulldog 100 businesses

Athens, Georgia. – The University of Georgia Alumni Association has unveiled the 2022 Bulldog 100, a list of the 100 fastest-growing businesses owned or operated by UGA alumni. UGA received 367 nominations for the 2022 list.

The 2022 Bulldog 100 celebrates organizations from over two dozen industries, including agriculture, real estate, health care, nonprofits and software. Of the 100 businesses, 88 are located within the state of Georgia. In total, three countries and nine U.S. states are represented in this year’s Bulldog 100. 

This year’s list of fastest-growing businesses, in alphabetical order, is as follows: 

5Market Realty, Athens, Georgia
Abernathy Ditzel Hendrick Bryce LLC, Marietta, Georgia
Abound Wealth Management, Franklin, Tennessee
Abundance LLC, Monroe, Georgia
Ad Victoriam Solutions, Alpharetta, Georgia
Agora Vintage, Athens, Georgia
Akerna, Denver, Colorado
American Tank Maintenance LLC, Warthen, Georgia
Ansley Real Estate, Atlanta, Georgia
Architectural Fountains & Pools Inc., Atlanta, Georgia
Athens Real Estate Group, Athens, Georgia
Athens Talley Real Estate, Athens, Georgia
Backyard Escape Inc., Atlanta, Georgia
The Barnes Law Office LLC, Atlanta, Georgia
Baseline Surveying and Engineering Inc., Watkinsville, Georgia
Bates Animal Hospital, Watkinsville, Georgia
BIOLYTE, Canton, Georgia
Biren Patel Engineering, Macon, Georgia
Bitcoin Depot, Atlanta, Georgia
BOS Medical Staffing, Athens, Georgia
BOS Security Inc., Athens, Georgia
Breda Pest Management, Loganville, Georgia
BrightStar Care Cumming-Gainesville, Cumming, Georgia
The Brogdon Firm LLC, Atlanta, Georgia
BrokerHunter, Alpharetta, Georgia
Buckhead Preparatory School, Atlanta, Georgia
Cabo Luxury LLC, Cabo San Lucas, Baja California Sur, Mexico
Caplan Cobb LLP, Atlanta, Georgia
Catapult Creative Media Inc., Baton Rouge, Louisiana
Chicken Salad Chick, Atlanta, Georgia
Cindy Lynn Dunaway Interiors, Atlanta, Georgia
Consume Media, Norcross, Georgia
Cozart Realty, Athens, Georgia
Creditors Bureau Associates, Macon, Georgia
DearthGalat LLC, Atlanta, Georgia
Dental ClaimSupport, Savannah, Georgia
Double Fun Watersports, Destin, Florida
Edwards & Hawkins LLC, Atlanta, Georgia
Elaine Burge, Sandersville, Georgia
Extra Special People Inc., Watkinsville, Georgia
Fairway Insurance Group Inc., Acworth, Georgia
Fiddleheads Garden Center, Dalton, Georgia
Globe Trotter Properties, Arlington, Virginia
Golden Isles Pharmacy, Brunswick, Georgia
Greater Athens Properties, Athens, Georgia
Grist Pallets LLC, Tifton, Georgia
Hager Design International Inc., Vancouver, BC, Canada
Hardy’s Peanuts Inc., Hawkinsville, Georgia
HatchWorks Technologies, Atlanta, Georgia
Highgate Partners LLC, Atlanta, Georgia
Impact Public Affairs, Atlanta, Georgia
inBrain, Atlanta, Georgia
Innovative Tax and Accounting Solutions LLC, Savannah, Georgia
J&M Pool Company, Senoia, Georgia
Langford Allergy LLC, Macon, Georgia
LeaseQuery, Atlanta, Georgia
Light from Light, Atlanta, Georgia
Lightnin RV Rentals, Lawrenceville, Georgia
Litner + Deganian, Atlanta, Georgia
Jeffrey Martin, CPA LLC, St. Simons Island, Georgia
Maggie Griffin Design, Gainesville, Georgia
Mark Spain Real Estate, Alpharetta, Georgia
Marketwake, Atlanta, Georgia
Martin Brothers LLC – Certified Public Accountants, Santa Rosa Beach, Florida
McMichael & Gray, PC, Peachtree Corners, Georgia
McNeal, Sports & Wilson Risk Advisers, Waycross, Georgia
Milestone Construction LLC, Athens, Georgia
Miller Veterinary Services, Conyers, Georgia
Murray Osorio PLLC, Fairfax, Virginia
Nuçi’s Space, Athens, Georgia
Offbeat Media Group, Atlanta, Georgia
ORS Companies, Athens, Georgia
OSC Edge, Atlanta, Georgia
Park Place Outreach Youth Emergency Services, Savannah, Georgia
PDI Software, Alpharetta, Georgia
PeopleSuite Talent Solutions, Mooresville, North Carolina
PharmD on Demand, Watkinsville, Georgia
Piedmont Equine Associates Inc., Madison, Georgia
Poole’s Pharmacy Inc., Marietta, Georgia
Precise Systems, Lexington Park, Maryland
Primrose School of Athens, Athens, Georgia
Rasmussen Wealth Management, Athens, Georgia
Rheos Nautical Eyewear, Charleston, South Carolina
Roadie, Atlanta, Georgia
Roberts Civil Engineering LLC, St. Simons Island, Georgia
Root Design Studio, Tucker, Georgia
SculptHouse, Atlanta, Georgia
Showpony, Augusta, Georgia
Smith Planning Group, Watkinsville, Georgia
Southern Belle Farm, McDonough, Georgia
Southern Straws Cheese Straws, Columbus, Georgia
The Spotted Trotter, Atlanta, Georgia
Stonehill, Atlanta, Georgia
TRUE Automotive, Lawrenceville, Georgia
Turknett Leadership Group, Atlanta, Georgia
TurnKey Compliance, Marietta, Georgia
Upgrade, San Francisco, California
W&A Engineering, Athens, Georgia
XY Planning Network, Bozeman, Montana 
YouthServ360 Inc. dba 7 Pillars Career Academy, Forest Park, Georgia

Each year, Bulldog 100 applicants are measured by their business’ compounded annual growth rate during a three-year period. The 2022 Bulldog 100 list is based on submitted financial information for 2018-20. The Atlanta office of Warren Averett CPAs and Advisors, a Bulldog 100 partner since the program began in 2009, verified the information submitted by each company. 

The UGA Alumni Association will host the annual Bulldog 100 Celebration Feb. 5, 2022, to celebrate these alumni business leaders and count down the ranked list to ultimately reveal the No. 1 fastest-growing business.  

“These alumni demonstrate the value of a degree from UGA, and we are proud to recognize them for all they have achieved as leaders and entrepreneurs,” said Meredith Gurley Johnson, executive director of the UGA Alumni Association. “These individuals serve as an example to current and future alumni of what is possible when tenacity and innovation are utilized to provide better solutions and build stronger communities. We are excited to engage these alumni with the university to continue to inspire leadership among our community.”  

To view the alphabetical list of businesses and to learn more about the Bulldog 100, see alumni.uga.edu/b100. 

The Jerry Tanner Show – Week 10, 2021: Tennessee

Tennessee football has been on a run of bad coaches since 2009, but maybe this new one is different! He seems like he knows how to properly wear a gaiter, so that’s already an improvement.

UGA Alumni wants to know what you’re up to, and they want to let you know what UGA is up to! Stay in touch with your alma mater by updating your info at alumni.uga.edu/update.

Jerry Tanner is everyone you’ve ever met at a UGA tailgate, everyone who’s ever talked about Georgia football by your cubicle, and every message board poster who claims to have a cousin who cut Vince Dooley’s grass. He’s a UGA alumnus, he’s a college football fanatic with a Twitter addiction, and he’s definitely a real person and not a character played by Clarke Schwabe.

Dawgs building legacies, and having fun doing it

If you didn’t attend the Heritage Society Tailgate before the UGA/Missouri game on Saturday, November 6, you missed out. Check out the photo gallery. More than 90 Georgia Bulldog fans in festive red and black game-day-attire gathered to swap stories, enjoy tasty food and down frosty beverages. Best of all, immediately after, the Dawgs went on to another fabulous victory between the hedges!

If you want to attend the tailgate next year, simply become a member of the Heritage Society. It’s easier than you might think! Contact the Office of Gift and Estate Planning for more information. As you can see from the photos, they’re a fun bunch.

Seasons change – so should your backgrounds

You asked, and we answered, Bulldogs!

We’ve curated a festive collection of virtual backgrounds for all your fall and winter needs—all UGA-related, of course. From bright, crunchy leaves scattered across campus sidewalks to chilly nights spent in Sanford Stadium, these backgrounds will have you feeling cozy and ready for your next virtual meeting!

So, as the world finds new ways to spruce up online meetings, don’t be afraid to wear your Bulldog pride on your sleeve – or on your screen – this holiday season!

Not a Zoom expert? We’ve got you covered

If your device is compatible with Zoom backgrounds, follow these steps to give your meetings a festive change.

  1. Select your favorite background image(s) and save them to your desktop to make it easier to find during this process.
  2. In Zoom, click your profile image in the top right corner, then click Settings. *The icon for Settings is gray and looks like a gear.
  3. On the menu to the left, click Background & Filters. *The icon is turquoise and looks like a person on a computer monitor.
  4. Click the + icon on the right side of the window. Select “Add Image,” and a window will pop up allowing you to upload a photo from your computer. Navigate to the one(s) you’ve chosen, click on it, and it will appear alongside the other virtual background images in Zoom as an option for you to choose from. *Once you have saved the image, you can delete it from your desktop, since it is now stored in Zoom.
  5. If your background looks like it’s backward, be sure to uncheck the box next to “Mirror my video” under the virtual background images in Zoom.

Want a year-round gallery to choose from?

These UGA backgrounds offer a timeless selection for any Georgia fan!

Mentorship smooths the path for a first-generation UGA student

The UGA Mentor Program is celebrating first-generation students during November. Here, in their own words, is the story of a first-generation student, Tatiana Anthony (BS ’20, MED ’23), and her mentor, alumna Shanelle Smith (BS ’16, MED ’18).

FORGING A CONNECTION

Shanelle: I have always valued mentorship. As a dual-enrollment student in high school, I received a mentor to help me navigate both the academic and personal challenges of being in the accelerated program. When I learned about the UGA Mentor Program, I knew it was my time to help others just as I had been helped.

Tatiana: When the UGA Mentor Program launched, I was extremely excited! I connected with my mentor, Shanelle, through the program during the first semester of my senior year in Fall 2020. As a first-generation college student that wanted to pursue mental health counseling, I have always valued representation and mentorship by other Black women in the field. The UGA Mentor Program was the perfect platform to find additional support during the graduate school admission process.

I was drawn to Shanelle’s profile because she was an alumna of the graduate program I wanted to pursue, and she has proven to be a great resource for me!

Shanelle: I had the pleasure of connecting with Tatiana at the beginning of her senior year. I was both shocked and honored to know that she had chosen me to be her mentor. Witnessing her journey to graduate school has been the most remarkable part of this mentorship.

A BUMP IN THE ROAD

Tatiana: When I was not accepted into the graduate program the first time I applied, I was devastated. During this time, Shanelle was very intentional about providing me with emotional support and encouraging me to apply again.

When I decided to move to St. Louis during my gap year to do service work as an AmeriCorps member, she was genuinely happy for me. We had dinner the day before I moved, and she got me housewarming gifts for my first apartment.

My entire gap year away from home, she called me regularly and helped me apply to graduate school again. The time difference between Georgia and Missouri did not stop us from connecting.

When it came time to interview for graduate programs, she and I interview-prepped in the evenings to make sure I was prepared. Once I was accepted into my graduate program and offered an assistantship, she was one of the first few people I called.

Shanelle: Many believe the idea of mentorship is to help the mentee grow both professionally and personally, but I can say Tatiana has pushed me to grow in many ways as well. Tatiana taught me that perseverance is always the answer, and to pursue my true wants in life. From getting to know each other, to processing all the nuances of a counseling grad program, this has been an exceptional journey.

The mental health field is forever growing, and it is an honor to work alongside such an inspiring Black woman—one who I know is going to do incredible things in this field. This is only the beginning for Tatiana.

WHY MENTOR?

Shanelle: Since 2020, it has been a pleasure getting to not only provide insight and knowledge to Tatiana, but also grow from the experience myself. I am grateful to the UGA Mentor Program for the connection to not only such a great mentee, but also with a lifelong friend.

I truly believe that in order to impact future generations, no matter what your academic field may be, becoming a part of the UGA Mentor Program is a meaningful way to not only give back to UGA, but also to grow personally as well. 

Tatiana: Shanelle has been through this journey with me every single step of the way. Even now, she continues to support me in my graduate program. I can confidently say that I would not be who and where I am today without her support. Thank you, Shanelle! And thank you, UGA Mentor Program.

Discover the joys of providing mentorship.

See other ways UGA is celebrating first-generation students, staff and faculty.

Full medal jacket: Harold Berkman’s SVRC legacy

This was written by Charles McNair

Alumnus Harold Berkman fought for his country … and the Student Veterans Resource Center will remember him for it

On Friday, November 19, 2021, the University of Georgia’s Student Veterans Resource Center (SVRC) will proudly dedicate a new display – a waist-length wool jacket spangled with World War II combat medals.

The Eisenhower jacket perfectly fit UGA alumnus Dr. Harold Berkman (BBA ’49) from 1945 until the day he passed away in 2020 at age 94.

“Dr. Berkman was very proud of that jacket and what it stood for,” says Steve Horton (ABJ ’71, MED ’85) of the UGA Alumni Association Board of Directors. “He only wore it around fellow veterans and on special occasions.”

Harold Berkman's military uniform on display with various medals and two books placed on a table

Horton first met Dr. Berkman around 2016. Horton, retired Associate Director of Athletics at the University of South Florida (USF), was serving as scholarship coordinator for USF’s Office of Veteran Success. After retiring in 2007 from the University of Miami, Berkman had started a charitable foundation that awarded scholarships to combat veterans at a number of universities, including both USF and UGA.

Naturally, two men with UGA degrees became friends.

“He was a Bulldog,” Horton says. “He was proud of it, proud of his family, and proud of his military service.”

Berkman’s jacket exhibits that service pride. It bears the elite Army Combat Infantryman Badge, a Bronze Star, the Chevalier de las Legion d’honneur from France, and three campaign stars for action in the Ardennes, Rhineland, and Central Europe campaigns.

After Berkman’s death, Horton worked with his family to find a natural ‘fit’ for the jacket. He looked at a number of military museums, then decided (with the Berkman family’s approval) on the University of Georgia and its SVRC. That organization supports military-connected students by easing their transitions into civilian life, improving their educational experiences, and preparing them for civilian careers.

“Dr. Berkman would be proud to know the university and its veteran resource center displays his jacket and medals,” Horton says.

A girl in the Catskills

Berkman’s illustrious life – and his path to UGA – began in New York.

His parents, first-generation Belarus Jewish immigrants, carved out their version of the American Dream. They did well enough to vacation in the Catskills where, one golden summer in his childhood, Harold met an attractive young girl named Muriel.

She never left his thoughts.

Berkman graduated from high school in June 1944, the same month as D-Day. He got a draft notice, went through basic training, and shipped off to Europe. The 18-year-old rode with 22,000 other GIs aboard the RMS Queen Elizabeth, a gigantic Cunard luxury liner recommissioned for the war as a troop ship.

Harold Berkman poses for a picture in his military uniform while sitting on a tank

Berkman reached France in early January 1945. Manning a machine gun, the young man spent his first 55 days in unrelenting combat as part of the 317th Infantry Regiment, 80th Infantry Division, units in General George S. Patton’s 3rd Army.

As the Allies drove Hitler’s German forces back through France, Berkman won a Bronze Star for valor. He lived through the Battle of the Bulge, Germany’s last offensive against Allies on the western front. Near the war’s end, the Jewish kid from New York was among the first soldiers to liberate Buchenwald, the notorious German concentration camp.

After the war, Berkman joined a wave of returning soldiers attending college on the GI Bill. He chose the University of Georgia, and he raced through school in less than three years to get back to Muriel, that girl from his Catskill summers, as soon as possible.

In an interview with the University of South Florida Foundation, Berkman explained, “If I didn’t get home, she would have been lying on the beach with somebody … and it wouldn’t have been with me.”

Muriel, now 92, lives in retirement in Florida.

“When Harold came back, we started dating,” she says. “He lived in Monticello, New York, and I lived in Brooklyn, so he would drive three hours to take me on a date. We married in 1950 in Brooklyn. We went on a cruise for our honeymoon.”

A rising academic star

The couple cruised into married life in Far Rockaway, New York, where the enterprising Harold opened Valencia Liquor in nearby Jamaica, New York. He grew that entrepreneurial venture into a prosperous chain of 10 storefronts in New York and Connecticut.

Berkman wanted more in life, though, than a retail chain. On the side, he studied at St. John’s University and earned master’s and doctoral degrees in business. He then entered academia at C.W. Post College, a Long Island university where he taught business and sociology.

He became a rising-star academic – Berkman would eventually write or co-write 18 textbooks and publish many articles, mostly on marketing. The University of Miami picked him up by creating the new position of Vice Dean of its MBA program. Berkman spent 30 years at Miami, where he finished his career. He continued to be academically entrepreneurial, founding and leading the Academy of Marketing Science and the Journal of the Academy of Marketing Science.

He and Muriel started a family. A son was born in 1951 and a daughter, Karen, blessed their lives in 1954.

“Dad was very organized and tidy, a personality trait rather than one related to his military career” Karen recalls. “In fact, he never spoke of the military when I was growing up. It was not until he retired at 81 that we started hearing about the war experiences. It became his new identity until he died.”

Karen carved out a distinguished academic career too. She became Dr. Karen Berkman, serving as USF’s Executive Director of the Center for Autism and Related Disabilities. She also launched USF’s LGBT Student Scholarship – the first at any state university in Florida.

This kind of goodness characterizes the Berkman family, which oversees the Harold and Muriel Berkman Charitable Foundation, Inc. That organization awards some 60 student scholarships a year, at $1,000 each, to various institutions of higher learning. It also funds marketing research. Many military veterans benefit from its scholarships.

Memories preserved

In his 80s, as Berkman began to talk more about the war years, he reached out to other veterans. He considered his most notable achievements for veterans to be leading efforts to create a custom CIB (Combat Infantryman Badge) Florida license plate and creating the Battle of the Bulge Association to honor those who fought in that historic WWII episode.

At a memorable oral history recording with The National WWII Museum in New Orleans, Berkman talked about Buchenwald.

“This was the first time Americans had seen a concentration camp,” Berkman said. “I was one of the first GIs in Buchenwald. When I walked in, the ovens were still warm. The inmates weighed 75 pounds, and bones were stacked high where the furnaces were. [It’s] a thing I’ll never forget.”

Berkman told how General Patton drove in to see the camp. Patton notified the Supreme Commander of the Allied Forces, Dwight Eisenhower, and the two generals walked through the grim concentration camp together.

Happier times lay ahead for Berkman.

“My father liked to play tennis and golf,” Karen remembers. “He was very good with his hands. He could fix or build things. He enjoyed family and friends. He spent most hours working – he didn’t have a lot of down time – but we took vacations to Florida or upstate New York when we were young.”

Muriel, the girl he met in upstate New York, still adores the handsome young man she met in the Catskills.

“Harold was determined, diligent, hard-working, and loyal,” Muriel says. “He was generous to others and expected respect. Whenever he set a goal, no matter how difficult to achieve, he would pursue it until he accomplished it.”

That’s the formula Berkman used to woo Muriel. That’s the formula that quickly earned his UGA degree and made multiple businesses succeed. That’s the formula that brought him a long and successful tenure in academe.

Harold Berkman poses for a photo in his military uniform

Harold Berkman was a man in full with a life in full – a life spangled in medals and honors, worthy of its proud place of remembrance at UGA.

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